Debra Brown Promoted to CEO of TMX Interactive, Bringing Years of Marketing Strategy Expertise to the Role

CONSHOHOCKEN, Pa., March 18 -- TMX Interactive (TMX), an independent technology, marketing and award-winning creative agency, announces the promotion of Debra Brown to CEO, effective March 2, 2009.

Prior to joining TMX as President in April of 2007, Debra played key roles in leading multi- functional teams and leveraging integrated resource groups as both a client and agency executive. Her expertise took her from c-suite positions on Madison Avenue to VP of Marketing at Dun and Bradstreet, with a digital start up in between. Debra's pronounced understanding of the role of digital in marketing and sales force effectiveness was the right complement for TMX and built upon their B2B, Financial Services and Healthcare heritage. Her addition to the company brought the strength of strategic marketing to a heritage of technology leadership.

As TMX Interactive celebrates their 10th year in business with a "Thrive, not just survive" philosophy, the company is leveraging recent successes with their technology and scaling to suit opportunities caused by sales force reductions, reduced spending in mass marketing and an increased focus on the efficiencies of B2B interactive communications. Debra's promotion is integral to the acceleration of internet strategy in their clients' businesses.

"Be relevant, or be gone," says Brown, commenting on the increasing importance of taking a strategic approach to the integration of marketing and technology. As CEO, Debra believes "our six sigma heritage, our tools and patent have created a completely differentiated and contemporary agency offering which is behind our name, TMX: technology and marketing at the crossroads."

"Debra's longstanding background in the highest levels of marketing and advertising add to our focus on new customer experiences," said former CEO, now Chairman and Founder, Blair Lyon. "The marketing tools she brings to the table provide TMX clients with the type of leadership and solutions they need in this evolving marketplace."

Founded in 1999, TMX is based in Conshohocken, PA. Clients include LG Mobile, Astra Zeneca, Heartland Payment Systems, Northwestern Mutual, Sony Entertainment, Siemens and others. Working in partnership with its clients, TMX delivers effective, measurable solutions across the pharmaceutical, financial services, technology, B2B and consumer sectors.

For more information, please contact Jim Gatch at 610-897-2530 or email jgatch@tmxinteractive.com.